TORONTO, Aug. 27, 2026 (GLOBE NEWSWIRE) — Rakuten Kobo, a global leader in digital reading, announces a major retail expansion, with its award-winning line of eReaders now available in over 500 Best Buy retail locations across the United States.
This new in-store availability complements Kobo’s established U.S. online presence including kobo.com, Staples and Target, among others.
Book lovers across the country can visit their local Best Buy to experience Kobo’s immersive reading technology firsthand. Customers can now browse, touch and purchase a range of Kobo products, including the compact, waterproof Kobo Clara Colour and Kobo Clara BW, the feature-rich, versatile Kobo Libra Colour and Kobo’s best-in-class accessories, such as Kobo Stylus 2 and Kobo Remote.
“Many readers want to be able to pick up a device, see the screen, and feel it in their hands before they commit. With Kobo eReaders now available at Best Buy, more American customers can do just that,” said Michael Tamblyn, CEO, Rakuten Kobo. “But the real magic happens once they get it home. We’ve built our eReaders to be an open, distraction-free space where the reader is in control. Whether that means endless reading with Kobo Plus, browsing our beautiful bookstore, seamless library borrowing with Libby, choosing a device with physical page-turn buttons, or simply enjoying an ad-free experience, we’re focused on making sure Kobo devices work exactly the way you want them to. We’re excited to make it easier for every kind of reader to find that right fit—an avid reader who wants to carry their entire library wherever they go, or someone looking for a more affordable, convenient way to get lost in a story.”
Beyond the hardware, Kobo offers a complete digital reading ecosystem designed for book lovers. Each device provides seamless access to the Kobo Store, as well as Kobo Plus, Kobo’s all-you-can-read subscription service, support for a wide range of eBook formats, and an industry-leading experience for borrowing eBooks directly from local public libraries with Libby and OverDrive. With weeks of battery life and enough storage to hold a lifetime worth of reading, Kobo ensures that your next story is always within reach.
This retail expansion reinforces Kobo’s commitment to growing its footprint and supporting the global reading community. Whether you are a dedicated bookworm or looking for the perfect gift for a reader, the latest Kobo eReaders are now ready for pickup at a Best Buy near you.
For more information on Kobo eReaders or to find a participating Best Buy location, visit here.
About Rakuten Kobo Inc.
Rakuten Kobo Inc. is the world’s digital bookseller created by and for booklovers. Owned by Tokyo-based Rakuten Group, Inc. and headquartered in Toronto, Rakuten Kobo’s millions of worldwide users can read anytime, anywhere, and on any device. With a mission to make reading lives better for all, Rakuten Kobo connects readers to stories using thoughtful and personalized curation of eBooks and audiobooks, and the best dedicated eReaders and apps for reading. With the singular focus of making reading lives the best they can be, Kobo’s open platform allows people to fit reading into more moments in their busy lives. To learn more about Rakuten Kobo, visit www.kobo.com.
Media Contact Erin Ierullo Director, Public Relations, Rakuten Kobo erin.ierullo@rakuten.com
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